Hi! I’m Bonnie Gillespie and you’re probably a creative who’d love to stop being described as a “struggling artist” and start being called a “booking machine.”
Welp, you’ve come to the right place. As we jam through the four pillars of Self-Management for Actors, you’ll discover your most castable brand, the buyers who most need to know you exist, how to drop breadcrumbs down the path to your next tier (all while letting “them” feel like it was their brilliant idea), and never come off as icky like those non-ninjas who market AT people all the time.
If you’re new here and you haven’t yet read my top-selling book Self-Management for Actors, maybe you’d like to start by poking around through some of the most popular pieces I’ve written (or broadcast) that explain what I teach… and how jamming with me can change your career trajectory TODAY.
No matter what, you’ll want to hop on my MAILING LIST to receive regular inbox love, inspiration, and immediate access to your SMFA Top 20 (a half-hour of inspiring and action-packed audio for your creative pursuit). Sign up using the handy button at the bottom of this page. Be sure you confirm the message that comes to you to unlock access to the goodness!
JUST Getting Started
Getting Down with Brand YOU
- Your Type Is a Shortcut
- Your Bullseye
- Type Me, Please!
- Why Knowing Your Brand Is so Important
- Why Is Everyone so Dang Afraid of Branding?
I NEED an Agent!
- How Do I Get an Agent?
- The Difference Between Agents and Managers
- Agent-Free Auditioning
- Negotiating a Deal Without an Agent
- SMFA Essentials: How to GET an Agent
- The Agent WOW Kit
- When to Pay Commission
Your Resumé Is Not a List of Everything You’ve Ever Done
- Resumé Feng Shui
- Starter Resumé (with TEMPLATES)
- Quick Fixes
- SMFA Essentials: Bios and Cover Letters That Don’t Suck
Footage That Fascinates ‘Em
When It’s Time to Give Up on the Dream
Moving to LA
- When Is It the Right Time to Move to LA?
- Quick Tips for Moving to LA
- Actor Hollywood Reconnaissance Mission Must-Do’s
- Ready, Fire, Aim
- Six Weeks to LA (6W2LA)
- Get Ready for LA
- NY? LA? Somewhere Else?
I Wanna Jam WITH Bon!
- Enroll in our upcoming Self-Management for Actors Retreat in Los Angeles
- Get in Gear for the Next Tier with our 100-day challenge NOW
- Join our ongoing mentorship program SMFA All-Access
- Get going with online learning thanks to SMFA Online
- Apply to join in an ongoing mastermind group with SMFA Elevated
- If you’re ahead of the pack, please apply for private coaching
Having Tech Trouble?
- Here’s how to be sure you’re getting our awesome emails
- And we’ve got a comprehensive FAQ for you too
Still want more?
First things first: What’s your current tier? Select one of these three territories to get a sense of what might be right for you next!
- I live in a market outside of Los Angeles.
- I’m not yet a member of a professional actors’ union.
- I do not have representation (or I’m aware that my representation could be a lot better).
- I don’t yet have a demo reel (or I’m not really excited about the clips that I do have).
- I’m not crazy about my headshots.
- I’m not sure that my resumé is formatted correctly.
- I have a lot of questions about “what they’re looking for” in the room.
- I’m still nailing down my TYPE.
- I’m overwhelmed and don’t know where to begin.
While all of the SMFA tools will help you with your next tier jump, some are a better fit for beginners. If you’re “starting out,” we’ve created a category at Shop SMFA just for you!
Yay! You’ve built a strong foundation and you’re truckin’ along to the next tier. Woo hoo! What’s next?
- I live and work in Los Angeles.
- I’m a member of at least one professional actors’ union.
- I have representation (or I’m transitioning between representation).
- I have a demo reel, but I’m not crazy about it.
- I’m cool with my headshots and resumé, but feel they could be stronger.
- I see everyone scurrying about with social networking, but I don’t get it.
- I get in the room, but I sometimes have trouble “closing.”
- I’ve got my type figured out, but I’m not sure how to build a BRAND.
- I hate networking.
- I have career momentum, I’m just not sure I’m taking full advantage of it.
While all of the SMFA tools will help you with your next tier jump, some are a better fit for working actors. If you’re “on the rise,” we’ve created a category at Shop SMFA that suits your needs!
- I’m a working actor with no survival job.
- I have a solid fanbase of active casting directors.
- My agent, manager, and publicist are all on board with my goals.
- My marketing tools rock.
- I’ve gotten so caught up in the pursuit that I’m losing my love for the craft.
- I’m hoping to transition out of a TYPE rut.
- I’m a non-actor seeking creative coaching.
- I need to show the buyers what else I can do, but I’m too well-known for what I currently book.
- I have some red carpet opportunities but haven’t had media training.
- My latest project took off more than anyone imagined it would and I’m jumping a few tiers way before I’m prepared to handle it all.
While all of the SMFA tools will help you with your next tier jump, some are a better fit for those with champagne problems. If you’re living the life you always dreamed you’d have — but it’s not *quite* the way you dreamed it would be — we’ve created a category at Shop SMFA that celebrate you!