Posts tagged show bible

Data Never Lies

I was speaking to a class of undergrads at UC Irvine on Tuesday (this is one of my very favorite things to do, BTW, travel to a college campus, sit up on a stage in…

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Let’s Geek Out!

Truth be told, I could just as easily write every week about systems and organization and efficiency. Many times, I do weave these topics into columns for actors between paragraphs about marketing materials and self-taping…

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Watering Your Contacts

It was 23 years ago, in Linda Buzzell’s book, that I first read the words “watering your contacts.” I still use this phrase, because it’s pretty awesome. Our contacts in this industry — and in…

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Superfan

Whenever I listen to sports fans, I am intrigued by how much they know about their favorite players, their favorite teams, entire volumes of stats about entire seasons of “the game” they love. I’m no…

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Your Show Bible

I spend a lot of time talking about the importance of the understanding that this is a business built on relationships. I also spend a lot of time talking about the importance of doing research…

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