Hi Bonnie, It’s Miatta. I was gonna post this at the Facebook group, but since so many there already own/know the SMFA principles, I just wanted to share with everyone. Basically I wanted everyone to…
Posts tagged your brand
Building an Actor Fanbase on YouTube While Staying On-Brand
Hi Bonnie, I have a question that I’d really love your advice on. I’m going to start creating my own content on YouTube, but I’m torn between creating a channel which caters towards fashion, beauty,…
Bon Appétit
One of the casting directors I interviewed for what was then called Back Stage West was Donna Ekholdt, then the vice president of talent development and casting for Big Ticket Television. We spent over 90…
No Right or Wrong When It Comes to Actor Branding
Hi Bonnie! First of all, I just wanted to say that I am so grateful your column exists. I have been poring over it for months now. I read it with my coffee every morning….
Magda Marcella: How to Create Character, Story, and Brand on Pinterest
Now, I’m not a Pinterest person. Well, I did the “usual” and grabbed my user name when the site launched, like every good brand-managing web-user should do for all new social media creations, but then…
Feedback on What’s Your Auto-Fill
Loved the column this week. I will fully admit to Googling myself periodically to see if what I want to be in the results is there, but that’s all about what I’m putting out onto…
What’s Your Auto-Fill?
I’ll never forget the conversation I had with a fellow writer about the day I finally stopped apologetically calling myself a writer and instead enthusiastically answered, “I’m a writer,” when someone at a non-industry networking…
Feedback on Targeting Commercials
This week’s Your Turn features two quickies following up on last week’s column on commercial targeting. Hey Bonnie, I am in the process of trying to find a commercial agent. However I am not sure…
Your Enduring Brand
This week’s column will be short, because this is really simple and pretty dang powerful. When you’re thinking of what builds up your brand, consider Betty White. This is a person whose brand has been…