First off, fuck that dude.

Second, this is why bro-dude marketers so turn me off. “Stop trading hours for dollars!” Oh, you frat boys and your drone-shot vids in your PLF-run launch. Your adherence to a script is just so… predictable.

And finally — most importantly for me — is the question, “Did this dude’s words rattle your resting state of enoughness?” because that’s what I check in myself when something ruffles me enough that I can’t stop chewing on it days later.

If there’s some amount of enoughness that’s tied to others’ ideas of what is good or of value or worth investing in, business-wise, that’s the under-the-hood work I’d want to do. And if my enoughness isn’t at all pinged by a strong difference of opinion and I’m just curious about their POV, that’s a fun thread to follow. 😉

And it’s part of why so many different business models actually WORK. Ain’t life grand?

Enoughness is an inside job… and sometimes you need a guide to find your way there. Let Bonnie Gillespie get you started.