Posts tagged targeting

Let’s Geek Out!

Truth be told, I could just as easily write every week about systems and organization and efficiency. Many times, I do weave these topics into columns for actors between paragraphs about marketing materials and self-taping…

Read More

Targeting Films

This, of course, is not the first time I’ve written about targeting. You’ve seen my how-to info on targeting TV projects, targeting the casting directors who populate those shows, targeting commercials, and targeting reps at…

Read More

They’re Targeting Too

While on a coaching call the other day, the topic of an agent who “isn’t into actors who focus on their brand” came up. Of course, my response was what you’d expect: Agents who don’t…

Read More

Targeting Commercials

I’ve written a lot about targeting. Targeting reps. Targeting TV projects. Targeting casting directors who populate those projects. Targeting, targeting, targeting. It’s the second pillar of Self-Management for Actors. It’s a pretty big player in…

Read More

CastingAbout for Commercials

No one who regularly reads this column doubts my love for the actor resource called CastingAbout. When I wrote about my brilliant (no, really, go back and read it — it’s brilliant) method for tracking…

Read More